Samuel Labuschagne
Chief Financial & Trading Officer
Oversees trading, liquidity and settlement, helping turn complex payment requirements into clear execution.
MEET THE TEAM
Global payments. People you know.
There is a business behind every payment. A supplier waiting to ship. A guest confirming a booking. A customer ready to buy.
Our team takes the time to understand those details. We help you choose the right setup, explain the pricing and stay involved as your payment needs grow.
01 · LEADERSHIP TEAM
Leadership Team
The people who shape the service, run trading and settlement, and guide the compliance and technology behind your payments.
Ashton Brown
VP Operations & Client Strategy
Works with you to understand your business and connect the right payment services, from onboarding to ongoing operations.
Corné Naudé
Head of Legal & Compliance
Guides the legal and compliance work behind your payment setup and the information required along the way.
Malcolm Ramsay
Founder & Director
Shapes the business and its product direction around practical payment needs.
Dan E. Eddy
Head of US Market Operations
Develops US market relationships and helps connect business needs with Trend's payment offering.
Llewellyn Morkel
Head of Technology and Product
Llew brings over 20 years of experience across fintech, software, blockchain and technical leadership. He has built and scaled complex platforms, led large engineering teams and delivered secure, enterprise-grade solutions across banking, Web3 and regulated financial services.
Clear terms. Familiar faces.
The fees we agree are the fees we stand behind. You know what you are paying and who to speak to when you need help.
EXPERIENCE
Operators with experience in banking, payments, and high-risk environments
More about the background each person brings.
Samuel Labuschagne
Chief Financial & Trading Officer
Deep experience in payments ops, settlement systems, and auditing. Makes sure every transaction lands exactly where it should.
Ashton Brown
VP Operations & Client Strategy
Hands-on point of contact for OTC, HNWI, and enterprise clients. Translates complex requirements into clean, executable flows.
Corné Naudé
Head of Legal & Compliance
Leads AML, licensing, and multi-jurisdictional compliance with direct oversight of KYC and blockchain AML.
Malcolm Ramsay
Founder & Director
Tech entrepreneur with a knack for product. Focused on solving the messy reality of crypto-to-fiat for businesses.
Dan E. Eddy
Head of US Market Operations
Two decades scaling merchant services and payment infrastructure across the US fintech and alternative payments landscape.
Llewellyn Morkel
Head of Technology and Product
Llew brings over 20 years of experience across fintech, software, blockchain and technical leadership. He has built and scaled complex platforms, led large engineering teams and delivered secure, enterprise-grade solutions across banking, Web3 and regulated financial services.
Business payments. All in one place.
Send, receive and convert fiat and digital assets with Trend. One team for your business payment needs.
Globally licensed. No setup fees. No integration fees. Start your onboarding today.